The explosion of Android devices manufactured by almost every well-known brand has been impressive lately. For the moment, HTC holds the supremacy over this market, as it already launched a few successful smartphones and also has its own UI for Android devices.

If the Taiwanese company only launched high-end Android smartphones, this time those that wanted to buy one of these phones and didn’t have the required budget will be happy to find that HTC decided to cover this part of the mid-budget smartphone market. The new HTC mid-budget device was first rumored as the HTC Click, but was officially announced as HTC Tattoo. The name comes from the fact that owners will be able to change the back cover with some bearing various sketches.

HTC Tattoo was officially announced in September 2009 and will most likely hit the market one month later, in October 2009. The device is available in four different colors: Brown, White, Graphite and Black. HTC hasn’t disclosed any information regarding its price, but stated that its target would be the mid-budget market, which means that we should expect much lower prices than its high-end brothers.  ( via softpedia.com )

Make it Mine
Your phone is by your side 24/7 and looks do matter. With HTC Tattoo, you don’t just pick the look, you make the look, by designing your own personal skin for the phone. Next, you decide what really matters to you on your phone. So if you’re into chatting, texting, and tweeting, you’ll put all your communication widgets and apps right on your front screen. If you’re into games, you’ll visit Android Market and download all the games you want. Put them right on the surface – ready to kill boredom whenever it tries to come out.

Stay Close
Do you have a friend like Jack? Jack – sends you 4 SMS/hour, 3 emails/day, updates his facebook status constantly and uploads pictures on Flickr that you just can’t miss. With HTC Tattoo staying on top of Jack’s and your other friends’ lives is dead easy. All you have to do is find a friendly face and your interactions are there, all in one place. So there is no more jumping from one app to another.

Discover the Unexpected
Sometimes there are no words to describe the cool surprises that happen in your life. Even basic functions like the dialer will make you smile on the HTC Tattoo. You can find a friend by dialing their phone number or simply by dialing their name.

If you’re into music, you’ll love the way you can organize all your tunes by album, artist or by playlists you create. And if you’re a photo fan, you’ll rave about the fact that your Album is not just the photos saved on your phone. It is also a gateway to online collections of you and your friends on Facebook or Flickr.

Finding needles in a haystack is no longer a problem with HTC Tattoo. The dedicated Search button sifts through tweets in Twitter?, locates friends in your contact list, finds emails in your inbox, searches through events in the calendar, and scours the web for info.

( Via HTC )

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